Cummins Inc. Parts Marketing Specialist 零部件市场专员 in Beijing, China
Parts Marketing Specialist 零部件市场专员
Works with marketing teams to provide general marketing support to achieve and exceed business goals.
Helps to develop marketing plans by preparing basic market research and pricing analyses.
Presents data to manager for discussion and interpretation.
Works with leaders to develop marketing communication plans; prepares drafts of marketing communications.
Provides project management support and communicates plans, deadlines, and achievements to project team members.
Learns the role of Marketing on Value Package Introduction project teams as an observer; may support other marketing team members with assigned responsibilities.
Learns the global brand strategy and how to align work products to that strategy.
Learns about relevant marketing and sales systems and processes; collects customer satisfaction data to present to manager for discussion and interpretation.
Learns relevant channel to support marketing activities.
Teams with and collaborates across regions and business units.
Participates in continuous improvement activities.
Customer focus - Building strong customer relationships and delivering customer-centric solutions.
Plans and aligns - Planning and prioritizing work to meet commitments aligned with organizational goals.
Resourcefulness - Securing and deploying resources effectively and efficiently.
Communicates effectively - Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences.
Translating Relevant Market Data - Collects and categorizes customer voices and market information by leveraging appropriate research tools and techniques; analyzes research findings to identify opportunities to deliver customer solutions.
Channel Awareness - Explains and contextualizes industry structure, dynamics, and path to market in order to advance organizational goals.
Marketing Plan Management - Develops marketing mix recommendations based on the 4 P’s (Product, Price, Promotion, and Placement) to meet customer needs and achieve business objectives; guides and influences cross-functional implementation and creates framework to evaluate market responses and business performance.
Market Analysis - Researches information using meaningful and valid sources and data to expand your knowledge of markets; analyzes findings by connecting dots and identifying trends to create a coherent image of the market; summarizes relevant insights by condensing, prioritizing, and translating how these impact our business.
Education, Licenses, Certifications
College, university, or equivalent degree in Marketing, Sales, Business Administration, or related subject required.
This position may require licensing for compliance with export controls or sanctions regulations.
Minimal relevant work experience required.
Knowledge of and experience using the four P's of marketing (Product, Price, Promotion, and Placement) preferred.
Be responsible for China NRP anti-counterfeit initiatives implementation.
Promote and increase awareness of Genuine Parts VS. Fake parts
Manage vendors and payment progress
Need integrity, team-working and anti-frustration spirit
Primary Location China-Beijing-Beijing-China, Beijing, CUMMINS HQ
Job Type Experienced - Exempt / Office
Recruitment Job Type Exempt - Experienced
Job Posting Jun 9, 2021, 9:22:22 PM
Unposting Date Ongoing
Req ID: 210002QL