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Product Planning Manager - ECJV China 伊顿康明斯产品规划经理

Description

• Responsible for supporting specific marketing strategic and planning initiatives and tactics within a region, market, customer, or product segment.

• Supports development of product plans for new product lines within respective range of products.

• Utilizes macro, market, or technology trends, as inputs into product plans.

• Collaborates with Market Segment teams and Account Managers utilizing Human-centered Design (HCD) principles to understand requirements and develop customer-led product plans.

• Determines the strengths and weaknesses of the current product by evaluating market effectiveness (including customers and competitors).

• Provides input to product road map in support of a specific market segment.

• Supports Synchronized Business Planning (SBP) Product Review process as the owner of specific projects within the Master Project List (MPL).

• Develops business case and leads Pre-program Planning (PPP) for specific smaller-scale opportunities within the portfolio.

• Develops value proposition for new products and articulates appropriate position within the portfolio.

• Establishes and maintains strong relationships with key stakeholders.

• Participates in Product Planning Functional Excellence and best practice sharing within the business.

• Supports cross-functional and cross-business unit alignment to the product plan.

Qualifications

Skills

• Global perspective - Taking a broad view when approaching issues, using a global lens.

• Strategic mindset - Seeing ahead to future possibilities and translating them into breakthrough strategies.

• Manages complexity - Making sense of complex, high quantity, and sometimes contradictory information to effectively solve problems.

• Financial acumen - Interpreting and applying understanding of key financial indicators to make better business decisions.

• Plans and aligns - Planning and prioritizing work to meet commitments aligned with organizational goals.

• Communicates effectively - Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences.

• Manages ambiguity - Operating effectively, even when things are not certain or the way forward is not clear.

• Data Analytics - Interprets information relying on knowledge of business or functional frameworks, and leverages analytical problem-solving tools to draw conclusions and communicate meaningful patterns that drive business insights; assesses quality of data as an initial step of the analysis.

• Articulating Value Proposition - Interprets internal and external customer needs based on relevant application; explains and demonstrates products, solutions, and services to distinguish strengths and weaknesses to meet customer's specific needs to differentiate against competition.

• Deriving Market Insights - Researches and collects market and competitor's product data, trends, and positioning using a variety of primary and secondary sources; analyzes the information to develop strategic responses, propose projects and solutions, and appropriately allocate resources in order to maximize business value.

• Deriving Product Needs - Distinguishes desirable market attributes by studying market insights and translating these into relevant product capabilities

• Product Tradeoff Evaluation - Compares and contrasts the interplay of potential product features, regulatory and customer requirements, budget, and technical capabilities to evaluate and decide what can be offered to win in the market.

• Market Analysis - Researches information using meaningful and valid sources and data to expand your knowledge of markets; analyzes findings by connecting dots and identifying trends to create a coherent image of the market; summarizes relevant insights by condensing, prioritizing, and translating how these impact our business.

• Scenario Planning - Create alternate scenarios each including an assessment of variances to business or financial goals, strategy, vision, and capabilities to enable strategic decision making.

Education, Licenses, Certifications

• College, university, or equivalent degree in sales, marketing, technical or a related subject required.

• This position may require licensing for compliance with export controls or sanctions regulations.

Experience

• Intermediate level of relevant work experience required.

• Need candidate to bring deep understanding of commercial vehicle market

• Preferred to have transmission product knowledge

• Need Good English and Professional presentation skills

Job MARKETING

Primary Location China-Beijing-Beijing-China, Beijing, CUMMINS HQ

Job Type Experienced - Exempt / Office

Recruitment Job Type Exempt - Experienced

Job Posting Dec 1, 2020, 7:31:55 AM

Unposting Date Ongoing

Req ID: 200003DB